Users will soon have a updated setting that allows them to reduce the quantity of AI-created content appearing in their streams. This initiative comes as the company announced that it presently contains more than 1 bn content made with AI.
Pilot Phase and Launch
This change is being tested over the coming weeks before a full-scale rollout. This shift coincides with a rise in AI content, driven by new video-generation tools.
AI Proliferation Online
Recent reports that approximately one in 10 of the fastest-growing content creators on another major platform exclusively feature AI-generated videos. A large amount of this output is classified as “AI slop”, a label for inferior, mass-produced content that is frequently illogical or bizarre.
Our research shows that a lot of users enjoy content produced via AI tools, from digital art to informative clips, and we aim to offer the community the ability to increase or decrease of that, based on their own choices,” commented a company executive.
Volume and Proportions
TikTok announced that there are now 1.3 billion videos on its service identified as AI-generated. Collectively, more than 100 million media items are added to the app daily, making AI content a relatively small percentage of its overall inventory.
Customizing Your Feed
Users will be able to decrease or raise the volume of AI-generated videos they view by using the topic control option in the application and picking the AI content topic. Additional categories that can already be modified under the setting cover current affairs, style, beauty, and choreography.
AI Disclosure Rules
The platform’s policies require content makers to tag convincing AI-made content, and it bans malicious AI impersonations of well-known individuals or critical incidents. Any believable artificial content that is unmarked can be taken down under its community policies.
Additionally, the service will henceforth attach an AI-generated label to content made using its proprietary AI systems, or identified by an industry-wide initiative for spotting artificial media. This measure is aimed to deter users from seeking to evade the labeling process.
AI Literacy Programs
The platform is furthermore establishing a $2 million educational fund for professionals and groups to produce learning resources about using AI responsibly. This project will assist charitable organizations focused on training coding and technology.
Moderation Strategy
The platform has supported its content review process, following discussion over plans to lay off a large number of content moderators in Britain. It is expected to cut a significant number of roles in its trust and safety division in the UK capital, with trade unions and internet security professionals expressing worry that people are being substituted by AI moderation.
A senior executive stated that human moderation would still have a role, but AI can shield workers by filtering out the most graphic content before it has to be seen by staff. TikTok announced a significant reduction in explicit and harmful content seen by human moderators over the previous year due to intervention by its AI tools.
It is vital to integrate humans and technology to ensure user safety,” she said. “We’ll have people as integral to the approach, but we further consider it’s highly necessary to minimize viewing of harmful content as rapidly, which is the area in which a significant AI assistance is proving valuable work at speed.”